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    423620 - Household Appliances, Electric Housewares, and Consumer Electronics Merchant Wholesalers

    Understanding the specifics of government and commercial classifications is crucial for businesses aiming to enter or expand within the wholesale trade market. NAICS Code 423620 precisely identifies establishments engaged in wholesaling household appliances, electric housewares, and consumer electronics — a dynamic and vital segment essential for retail chains, repair shops, and other businesses. In this blog post, we’ll delve deeply into what this NAICS code covers, typical business activities, size standards, and much more.


    What is NAICS Code 423620?

    NAICS Code 423620 is categorized under the Wholesale Trade sector and includes establishments primarily involved in merchant wholesale distribution of household appliances, electric housewares, and consumer electronics. This means businesses under this code act as intermediaries, purchasing products from manufacturers and selling them in bulk to retailers, other wholesalers, or commercial users rather than directly to consumers.

    Key Products Covered:

    • Refrigerators
    • Microwaves
    • Televisions
    • Audio equipment
    • Electric blankets
    • Coffee makers
    • Vacuum cleaners
    • Washing machines
    • Electric irons
    • Personal care appliances
    • And many more household and consumer electronics appliances

    Sector and Typical Business Activities

    Sector: Wholesale Trade

    Businesses operating under NAICS 423620 typically:

    • Purchase and stock a variety of household electrical appliances and consumer electronics.
    • Distribute these products to retailers, warranty service providers, or other wholesalers.
    • Provide logistics and inventory management as part of their merchant wholesaling operations.
    • Facilitate supply chain flow from manufacturers to the retail market.

    Examples of typical business types:

    • Wholesale distributors of household appliances
    • Merchant wholesalers of consumer electronics
    • Distributors specializing in electric housewares

    Size Standards & Eligibility

    According to the U.S. Small Business Administration (SBA), the size standard for eligibility under NAICS 423620 is:

    • Maximum of 225 employees

    This defines what qualifies as a small business in this sector for government contracting, loan programs, and other small business certifications.


    Detailed Code Description & Products

    The businesses classified under NAICS 423620 deal with an extensive array of products. Below is a table outlining the detailed merchandise and service categories included:

    Product/Service Category Description
    Air-conditioners, room Merchant wholesalers of room air conditioners
    Appliances, household-type (except water heaters) Includes gas and electric household appliances excluding water heaters and heating stoves
    Audio equipment, household-type Wholesalers of home audio equipment
    Automotive radios Merchant wholesalers specializing in automotive radios
    Electric blankets and blankets Electric blanket wholesalers
    Clothes dryers Merchant wholesalers of clothes dryers
    Coffee makers, household-type Household coffee machine wholesalers
    Compact disc and DVD players Wholesalers in compact disc and DVD players
    Consumer electronics Broad range consumer electronics wholesalers
    Cooking equipment, gas and electric Household kitchen appliances wholesalers
    Curling irons, electric Wholesalers of electric curling irons
    Dishwashers, household-type Dishwashing appliance wholesalers
    Dryers, hair Hair dryer wholesalers
    Fans, household-type Merchant wholesalers of household fans
    Freezers, household-type Household freezer wholesalers
    Garbage disposal units, household-type Garbage disposal appliance wholesalers
    Hair dryers, personal Wholesalers specializing in personal hair dryers
    Heaters, portable electric Portable electric heater wholesalers
    Humidifiers and dehumidifiers, portable Portable humidifiers and dehumidifiers wholesalers
    Insect control devices, electric Electric insect control device wholesalers
    Irons, household-type, electric Electric iron wholesalers
    Kitchen appliances, gas and electric General kitchen appliance wholesalers
    Laundry machinery and equipment Wholesalers of household laundry machinery
    Microwave ovens, household-type Merchant wholesalers of microwave ovens
    Movie apparatus, home Home movie equipment wholesalers
    Outdoor grills Outdoor grill wholesalers
    Ovens, gas and electric Merchant wholesalers of household ovens
    Personal care appliances, electric Electric personal care appliance wholesalers
    Radios, household-type Household radio wholesalers
    Ranges, gas and electric Wholesalers of ranges/stoves
    Razors, electric Electric razor wholesalers
    Recorders (tape, video), household-type Tape and video recorder wholesalers
    Refrigerators, household-type Refrigerator wholesalers
    Sewing machines, household-type Household sewing machine wholesalers
    Smoke detectors, household-type Household smoke detector wholesalers
    Sound equipment, household-type Home sound system and equipment wholesalers
    Speaker systems Speaker system wholesalers
    Stereo equipment Merchant wholesalers in stereo equipment
    Stoves, cooking, household-type Cooking stove wholesalers
    Tape players and recorders Tape/player wholesalers
    Telephone answering machines Answering machine wholesalers
    Television sets TV set wholesalers
    Toasters, electric Electric toaster wholesalers
    Toothbrushes, electric Electric toothbrush wholesalers
    Trail and wearable video cameras, household-type Wholesalers of household and wearable video cameras
    Trash compactors, household-type Trash compactor wholesalers
    Vacuum cleaners, household-type Vacuum cleaner wholesalers
    Video cameras, household-type Home video camera wholesalers
    Washing machines, household-type Washing machine wholesalers

    FAQ about NAICS Code 423620

    1. What kinds of businesses fall under NAICS 423620?

    Businesses primarily involved in wholesale distributing household appliances, various electric housewares, and consumer electronics such as refrigerators, TVs, audio systems, and kitchen appliances.

    2. Is NAICS 423620 limited to only new products?

    Typically, yes — the classification focuses on merchant wholesalers distributing new household appliances and electronics.

    3. How many employees can a business have to qualify under this NAICS code’s size standard?

    Up to 225 employees to be considered a small business based on SBA standards.

    4. Can manufacturers use this NAICS code?

    No, manufacturers fall under different NAICS codes; 423620 specifically designates merchant wholesalers.

    5. Are online electronics retailers included here?

    No, this code refers to merchant wholesalers, not direct-to-consumer retail, including online sales.


    Conclusion

    NAICS Code 423620 is an important classification for businesses involved in the wholesale distribution of household appliances, electric housewares, and consumer electronics. Whether you’re a wholesale distributor looking to align your business strategically or a retailer seeking reliable suppliers, understanding this code helps clarify your operational niche and eligibility for government programs.

    Utilize this detailed overview to enhance your business identification, federal contracting efforts, and market positioning within the Wholesale Trade sector.


    Boost your business growth today by leveraging the insights of NAICS 423620 — Household Appliances, Electric Housewares, and Consumer Electronics Merchant Wholesalers.