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    42392 - Toy and Hobby Goods and Supplies Merchant Wholesalers

    In the ever-evolving world of wholesale trade, NAICS code 42392 stands out as a vital sector encompassing the distribution of toys, games, and hobby goods. Whether you're a retailer, supplier, or entrepreneur exploring the wholesale market, understanding this NAICS classification is key to identifying business opportunities and complying with government regulations.

    What is NAICS Code 42392?

    NAICS Code 42392 corresponds to Toy and Hobby Goods and Supplies Merchant Wholesalers. This industry classification includes establishments primarily engaged in the merchant wholesale distribution of various toy products, games, and hobby supplies. These wholesalers serve as critical intermediaries by selling to retailers, other wholesalers, or commercial users, facilitating the movement of goods from manufacturers to the end market.

    Sector Overview: Wholesale Trade

    NAICS 42392 falls under the broader Wholesale Trade sector, which covers businesses involved in the resale of new and used goods to retailers, industrial, commercial, institutional, or other professional business users, or to other wholesalers.

    Typical Business Activities Under NAICS 42392

    Businesses operating under this code are involved in:

    • Wholesale distribution of toys (plastic, electronic, educational, stuffed animals, etc.)
    • Supplying games and puzzles wholesale
    • Distribution of hobby supplies such as model kits, paint, and craft materials
    • Serving retailers, toy stores, hobby shops, and other commercial buyers

    Size Standards for NAICS Code 42392

    To qualify under government small business programs related to NAICS 42392, size standards as defined by the U.S. Small Business Administration (SBA) generally apply:

    • Employee-based standard: Typically, businesses with up to 100 employees are considered small.
    • Revenue-based standard: Some classifications may use annual receipts size standards, but employee count remains most common for wholesale trade.

    It's essential to consult the SBA Size Standards Tool or Federal Acquisition Regulation (FAR) for the most current determinations.

    Examples of Businesses Under NAICS 42392

    Some common examples include:

    • Toy Wholesalers: Distributors specializing in a wide range of toys including electronic toys, dolls, and action figures.
    • Hobby Goods Distributors: Companies supplying craft kits, model trains, and painting supplies.
    • Game and Puzzle Wholesalers: Businesses focused on wholesale distribution of board games, puzzles, and educational games.

    Detailed Code Information Table

    Attribute Description
    NAICS Code 42392
    Title Toy and Hobby Goods and Supplies Merchant Wholesalers
    Sector Wholesale Trade
    Industry Description Merchant wholesale distribution of toys, games, hobby goods, and supplies.
    Typical Business Types Toy wholesalers, Hobby goods distributors, Game and puzzle wholesalers
    Size Standard Up to 100 employees (commonly)
    Primary Customers Retailers, other wholesalers, commercial users

    Frequently Asked Questions (FAQ)

    What types of products are included under NAICS 42392?

    This code covers toys of all types (electronic, plush, plastic), games and puzzles, and hobby goods such as craft materials, model kits, and related supplies.

    Who are the typical customers for businesses in this category?

    Typical customers include retail toy stores, hobby shops, other wholesalers, and commercial users in the toy and hobby industry.

    How can I find out if my business qualifies as small under this NAICS code?

    You can check the SBA’s size standards website or consult the latest Federal Acquisition Regulation guidance to determine your business size eligibility based on employees or revenue.

    Why is NAICS code classification important?

    NAICS codes help businesses identify their industry sector for regulatory compliance, government contracting opportunities, market research, and competitive analysis.


    Understanding NAICS code 42392 is crucial for businesses operating within or partnering with the toy and hobby goods wholesale industry. With a clear grasp on what this classification entails, wholesalers and retailers alike can better navigate market opportunities and regulatory landscapes.

    Explore more about NAICS classifications to leverage your business strategy in the wholesale trade sector!