51213 - Motion Picture and Video Exhibition
Are you involved in the entertainment industry or exploring business opportunities related to film presentation? NAICS code 51213—Motion Picture and Video Exhibition—is a key classification for businesses showcasing motion pictures and videos to the public. This code plays an essential role in government contracting, economic analysis, and market research within the Arts, Entertainment, and Recreation sector.
What is NAICS Code 51213?
NAICS 51213 represents establishments primarily engaged in exhibiting motion pictures and videos. This includes venues where the public can watch films in a communal setting, such as:
- Traditional movie theaters
- Drive-in theaters
- Independent film screening venues
These businesses provide crucial entertainment services by screening films and videos, creating a shared viewing experience for audiences.
Sector Overview: Arts, Entertainment, and Recreation
NAICS code 51213 falls under the broader Arts, Entertainment, and Recreation sector, which encompasses a wide range of industries focused on cultural, leisure, and entertainment activities. Within this sector, motion picture and video exhibition is a vibrant niche driven by evolving consumer preferences and technological advances in film distribution and presentation.
Typical Business Activities Under NAICS 51213
Businesses classified under NAICS code 51213 typically engage in:
- Screening first-run and independent films
- Operating movie theaters including multiplexes and single-screen cinemas
- Running drive-in movie theaters
- Hosting special film events, festivals, or private screenings
- Providing projection and sound services tailored to film exhibition
Size Standards for NAICS Code 51213
To qualify under SBA size standards for government contracting, a business in the NAICS code 51213 category must meet specific revenue thresholds:
| NAICS Code | Title | Size Standard (Annual Receipts) | Sector |
|---|---|---|---|
| 51213 | Motion Picture and Video Exhibition | $38.5 million (average annual receipts) | Arts, Entertainment, and Recreation |
Understanding size standards is crucial for businesses seeking small business certification or federal opportunities.
Examples of Businesses Under NAICS 51213
Here are examples of businesses typically classified under this NAICS code:
- AMC Theatres — large multiplex cinema chain
- Local independent cinemas showcasing indie or foreign films
- Drive-in theaters embracing nostalgic movie experiences
- Independent film screening venues hosting festivals or community events
NAICS Code 51213 Details at a Glance
| Attribute | Information |
|---|---|
| NAICS Code | 51213 |
| Title | Motion Picture and Video Exhibition |
| Description | Establishments primarily engaged in exhibiting motion pictures and videos in theaters, including drive-in theaters and other venues. |
| Sector | Arts, Entertainment, and Recreation |
| Typical Businesses | Movie theaters, drive-in theaters, independent screening venues |
| Size Standard | $38.5 million in average annual receipts |
Frequently Asked Questions (FAQ)
What types of businesses fall under NAICS code 51213?
Primarily movie theaters, drive-in theaters, and independent film venues that exhibit motion pictures and videos to the public.
Is streaming or online video exhibition included in NAICS 51213?
No, streaming and online video distribution are typically classified under other NAICS codes related to digital content distribution.
What is the size standard for small businesses under NAICS 51213?
The size standard is $38.5 million in average annual receipts, which is used to determine eligibility for small business programs.
Can a drive-in theater qualify under NAICS code 51213?
Yes, drive-in theaters are specifically included as typical establishments under this code.
How does this NAICS code fit into government contracting?
Businesses classified under 51213 can qualify for federal contracts or grants focused on arts and entertainment and can use the code to identify government opportunities linked to film exhibition.
Conclusion
NAICS code 51213 - Motion Picture and Video Exhibition is a vital classification for businesses engaged in showcasing films and videos in theaters and other venues. Whether you operate a multiplex, drive-in, or independent screening location, understanding this code helps you navigate government classifications, comply with size standards, and leverage opportunities within the arts and entertainment sector.
For businesses seeking to optimize their government contracting potential or market research around cinematic exhibition, mastering the specifics of NAICS 51213 is essential.
Keywords: NAICS code 51213, Motion Picture and Video Exhibition, Movie theaters, Drive-in theaters, Film screening venues, Arts Entertainment Recreation sector, SBA size standards, film exhibition business.
