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    5161 - Radio and Television Broadcasting Stations

    In the rapidly evolving media landscape, NAICS code 5161 plays a pivotal role by categorizing businesses that provide essential radio and television broadcasting services. Whether you’re a budding entrepreneur aiming to enter the broadcasting industry or a government contractor seeking to understand relevant industry codes, this comprehensive guide will walk you through the ins and outs of NAICS 5161 — Radio and Television Broadcasting Stations.


    What is NAICS Code 5161?

    NAICS (North American Industry Classification System) code 5161 identifies establishments primarily engaged in the broadcasting of aural and visual programs through radio and television. This includes businesses that produce their own content or transmit shows and news created by others. Essentially, this code covers the heartbeat of traditional media communication.


    Sector Overview: Information Sector

    NAICS 5161 falls under the broader Information sector, which houses industries involved in producing, processing, and distributing data and cultural products. Radio and television broadcasting stations serve as vital platforms for entertainment, news, and educational content dissemination.


    Typical Business Activities Under NAICS 5161

    Businesses classified under NAICS 5161 commonly include:

    • AM/FM Radio Stations
    • Television Broadcasting Stations
    • Public Broadcasting Stations

    These establishments may operate:

    • Over-the-air broadcasting services
    • Satellite and cable transmissions
    • Local and national programming
    • News coverage and special events broadcasting

    Size Standards for NAICS Code 5161

    To qualify as a small business under this NAICS code for government contracting purposes, the size standards are generally:

    • Radio and Television Broadcasting Stations:
      • Not more than 1,500 employees

    These size standards ensure that qualifying businesses can compete for government contracts set aside for small enterprises.


    Examples of Businesses Under NAICS Code 5161

    • Local AM/FM Radio Stations broadcasting news, music, or talk shows
    • Regional Television Stations producing or airing visual programs and news
    • Public Broadcasting Stations such as NPR or PBS affiliates delivering educational and cultural content

    NAICS Code 5161 Details Table

    Item Description
    NAICS Code 5161
    Title Radio and Television Broadcasting Stations
    Sector Information
    Industry Description Establishments primarily engaged in broadcasting aural and visual content by radio and television; may produce own content or broadcast others' content.
    Size Standard Up to 1,500 employees
    Typical Business Types AM/FM Radio, Television Stations, Public Broadcast Stations

    FAQs about NAICS Code 5161

    1. What types of businesses fall under NAICS 5161?

    Businesses such as AM/FM radio stations, television broadcasters, and public broadcasting stations operating within the U.S.

    2. Can a business under NAICS 5161 produce its own programming?

    Yes, establishments can either produce their own content or broadcast content produced by others.

    3. Which sector does NAICS 5161 belong to?

    It belongs to the Information sector.

    4. What is the small business size standard for this NAICS code?

    Businesses must have 1,500 or fewer employees to qualify as a small business under this code.

    5. Are digital streaming services included under NAICS 5161?

    No, digital streaming services typically fall under different NAICS codes related to internet publishing and broadcasting.


    Conclusion

    NAICS code 5161 defines a crucial segment of the media and broadcasting industry, covering a wide spectrum of radio and television broadcasting businesses. Understanding this code helps companies navigate federal contracting opportunities and better position themselves in the broadcasting landscape. Whether you’re operating a local radio station or a regional TV broadcaster, knowing your NAICS code is the first step towards growth and compliance.


    Keywords: NAICS 5161, Radio Broadcasting Stations, Television Broadcasting, Public Broadcast Stations, Information Sector, government contracting, broadcasting industry, NAICS codes