51621 - Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers
In today's digital age, media streaming, social networking platforms, and digital content distribution play a vital role in how consumers interact with entertainment and information. Understanding the specific industry classification for businesses operating in this space is essential for contractors, entrepreneurs, and investors alike. Enter NAICS Code 51621, the classification that captures these dynamic and fast-evolving media services under one umbrella.
What is NAICS Code 51621?
NAICS Code 51621 falls under the Information Sector and specifically covers Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers. This classification is designed for establishments primarily engaged in:
- Providing media streaming distribution services
- Operating social networking platforms
- Distributing other digital media content over the internet
These companies focus on delivering streaming audio and video content, connecting users through social media, and offering a variety of online media content.
Sector Overview: Information
The Information sector reflects industries that provide the knowledge-based services and content distribution vital to the digital economy. Within this sector, NAICS 51621 highlights those enterprises that serve audiences primarily through online platforms, leveraging the internet to stream media and facilitate social interaction.
Typical Business Types and Activities
Organizations classified under NAICS 51621 typically include:
-
Media Streaming Services
Video streaming platforms (e.g., services like Hulu or Spotify) that distribute audio and video content to users. -
Social Networking Sites and Platforms
Social media networks such as Facebook, Twitter, or LinkedIn where users interact and share content in real-time. -
Digital Content Providers and Online Media Networks
Companies offering digital news, entertainment, podcasts, and other media distributed over the web.
Size Standards for NAICS 51621
For businesses interested in government contracting or SBA programs, size standards determine eligibility. For NAICS Code 51621, the size standard is typically based on annual receipts, with specifics subject to SBA updates.
- Size Standard: Usually $41.5 million in average annual receipts
(Please consult the current SBA size standards for precise thresholds as they may be updated periodically.)
This ensures that small businesses in this space can qualify for set-aside contracts and other federal support programs.
Examples of Businesses Under NAICS Code 51621
- Netflix, Inc. – Media streaming distribution service specializing in video content.
- Spotify Technology S.A. – Audio streaming platform delivering music and podcasts.
- Facebook, Inc. – Global social networking platform.
- YouTube (a Google subsidiary) – Online video-sharing and streaming platform.
- Smaller niche streaming or digital content providers serving specialized audiences.
NAICS Code 51621 Code Details
| Attribute | Information |
|---|---|
| NAICS Code | 51621 |
| Title | Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers |
| Sector | Information |
| Industry Description | Establishments primarily engaged in media streaming distribution, social networking, and digital content provision over the internet. |
| Typical Activities | Streaming audio/video, social media platform operation, digital content distribution |
| Size Standard | ~$41.5 million in average annual receipts |
Frequently Asked Questions (FAQ)
Q1: What types of services are included under NAICS 51621?
A: This NAICS code includes services that stream audio and video content, run social networking platforms, and distribute digital media content online.
Q2: How does NAICS 51621 differ from traditional broadcasting?
A: Unlike traditional TV or radio broadcasting classified in different NAICS codes, 51621 focuses on internet-based streaming and social networks that provide on-demand and interactive media experiences.
Q3: Are companies that produce original content covered under this code?
A: Yes, if they distribute content via streaming or digital platforms. Content creators who also operate platforms fall under this classification.
Q4: Where can I check the latest size standards for NAICS 51621?
A: The Small Business Administration (SBA) website regularly updates size standards. Refer to their site or the latest SBA tables for current thresholds.
Q5: Can small businesses in the media streaming field benefit from NAICS 51621 classification?
A: Absolutely. This classification helps small businesses become eligible for government contracts, grants, and programs tailored for entities within this sector.
Conclusion
NAICS Code 51621 encapsulates a crucial and growing industry segment within the Information sector. As streaming media and social networking continue to expand, this classification provides a useful framework for businesses and government agencies to identify, classify, and engage with relevant companies. Whether you're a small startup or an established digital media network, understanding NAICS 51621 helps position your business strategically in the marketplace.
Keywords: NAICS 51621, Media Streaming Distribution Services, Social Networks, Digital Content Providers, Information Sector, Streaming Platforms, Social Media, Small Business Size Standards.
