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    53221 - Consumer Electronics and Appliances Rental

    When it comes to the rental and leasing services sector, NAICS code 53221 plays an essential role in categorizing businesses that provide consumers with access to electronics and appliances without the burden of ownership. Whether for short-term events, seasonal needs, or long-term convenience, this industry is significant in today's dynamic rental market.


    What is NAICS Code 53221?

    NAICS Code 53221 is assigned to Consumer Electronics and Appliances Rental businesses. This industry includes establishments primarily engaged in renting out consumer electronics and household appliances. These companies focus on leasing products such as televisions, audio and video equipment, and various household appliances directly to consumers, usually without offering sales options.


    Sector Overview: Rental and Leasing Services

    Sector: Rental and Leasing Services
    NAICS 53221 falls under the broader umbrella of rental and leasing, providing consumers flexible, cost-effective solutions for accessing technology and home appliances. This sector caters to individuals who prefer renting over buying for reasons including affordability, convenience, or short-term usage.

    Typical Business Activities

    Businesses operating under NAICS 53221 often engage in:

    • Television Rental Services β€” Renting flat-screen TVs, smart TVs, or projector systems for homes, events, or offices.
    • Audio and Video Equipment Rental β€” Providing sound systems, AV projectors, and home theater systems for short-term use.
    • Household Appliance Rental Services β€” Leasing appliances such as refrigerators, washing machines, microwaves, and air conditioners.

    Size Standards and Eligibility

    The U.S. Small Business Administration (SBA) defines size standards for businesses under NAICS code 53221 as follows:

    • Maximum Annual Receipts: $7.5 million
      Businesses with annual receipts at or below this threshold are considered small and may be eligible for certain government contracting benefits.

    Examples of Businesses Under NAICS Code 53221

    Here are some common examples of businesses in this classification:

    • Local appliance rental shops offering refrigerators, washers, and dryers on rental plans.
    • Television rental companies providing high-definition and smart TVs for temporary uses like trade shows or short-term residences.
    • Audio-visual rental companies supplying speakers, microphones, and projectors for home use or events.

    Detailed NAICS Code 53221 Information

    NAICS Code Title Sector Description Size Standard (SBA) Examples of Business Types
    53221 Consumer Electronics and Appliances Rental Rental and Leasing Services Establishments renting consumer electronics and household appliances directly to consumers without selling the products. $7.5 million annual receipts Television rental services, audio/video equipment rentals, household appliance rentals

    Frequently Asked Questions (FAQ)

    What types of products are rented under NAICS 53221?

    Businesses rent consumer electronics (like TVs and audio equipment) and household appliances (such as refrigerators and washing machines).

    Is NAICS 53221 only for short-term rentals?

    No. Rentals can be short-term or long-term depending on consumer needs and business offerings.

    How does NAICS 53221 fit into government contracting?

    Businesses classified under this NAICS code may qualify for small business contracting opportunities, especially with the SBA size standard of $7.5 million in annual receipts.

    Can businesses selling appliances fall under NAICS 53221?

    No. This code is specifically for rental and leasing services, not retail sales.

    Are event equipment rental companies included?

    If they primarily rent consumer electronics or household appliances, yes. However, event equipment rentals outside of those categories may fall under different NAICS codes.


    Conclusion

    NAICS code 53221 is a vital classification within the rental and leasing services sector, encompassing businesses that provide rental access to consumer electronics and household appliances. With flexible rental options and a clear SBA size standard threshold, this industry supports both consumers seeking convenience and businesses aiming to expand their rental offerings. Whether you’re a small business owner or a government contractor, understanding NAICS 53221 is key to tapping into the electronics and appliance rental market.


    Keywords: NAICS code 53221, consumer electronics rental, appliances rental services, television rental, audio video equipment rental, household appliance rentals, rental and leasing services, SBA size standards.