Closed Solicitation · DEPT OF DEFENSE
AI Summary
The Louisiana Air National Guard is seeking a 6-month advertising recruitment campaign targeting young adults in the New Orleans area. The campaign aims to utilize radio and digital platforms to enhance awareness of LAANG opportunities and drive recruitment efforts. This initiative is crucial for attracting qualified individuals to maintain operational readiness.
The Louisiana Air National Guard (LAANG) seeks to procure a 6-month advertising recruitement campaign in the New Orleans and surrounding parishes market via radio stations and other digital platforms. Reaching potential recruits in a competitive job market requires a multi-faceted approach that goes beyond traditional recruitment methods. As such, the goal is to reach the desired target demographic (young adults, 17-24 years old) and achieve significant recruitment results by attracting qualified individuals to fill critical roles and maintain operational readiness. The campaign should increase awareness of LAANG opportunities, ultimately driving recruitment and strengthening the LAANG's presence in the community.
LOUISIANA AIR NATIONAL GUARD RECRUITER ADVERTISING is a federal acquisition solicitation issued by DEPT OF DEFENSE. Review the full description, attachments, and submission requirements on SamSearch before the response deadline.
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