SLED Opportunity · CALIFORNIA · SOUTHERN CALIFORNIA ASSOCIATION OF GOVERNMENTS
AI Summary
SCAG seeks a Design & Content consultant to develop scalable visual branding systems, support marketing communications, and contribute to the Connect SoCal 2050 planning document. The role involves visual storytelling, content production, and workflow consulting. Immediate start required.
BACKGROUNDThe Southern California Association of Governments (SCAG) is the largest Metropolitan Planning Organization in the nation, serving six counties, 191 cities and more than 19 million residents. SCAG produces video content as part of its work to engage communities on specific planning endeavors, showcase resources and convene local jurisdictions, and to inform stakeholders about SCAG’s role in the regional planning process.OVERVIEWSCAG’s Design & Content team is seeking an exceptionally organized, experienced, and communicative Design & Content consultant. The consultant shall have experience working at the brand level, developing scalable visual systems and guidelines to bring clarity to organizational identities. The Consultant must be formally trained and highly skilled designers capable of visual storytelling, adapting brand identities across a wide range of deliverables and advising SCAG’s internal team on best practices for scaling its brand, both in terms of approach to artwork and retooling its production processes.Working closely with SCAG’s Media & Public Affairs team, the consultant shall collaborate on further developing the agency’s visual and written identity, assisting in the development of visual and messaging systems, and corresponding templates and guides. This work will be important in creating a foundation to bring greater cohesion to communication about the agency’s work and its various programs.This will involve work on SCAG’s long-range planning document, Connect SoCal 2050, which outlines the vision and key concepts behind all of SCAG’s technical programs, as well as other studies, white papers and reports that the agency publishes.The consultant shall serve as an extension of the in-house team to produce collateral that will support the agency’s marketing and communications efforts, such as infographics, presentations, fact sheets, reports, social media assets, outreach displays, and more. Consultant shall advise SCAG on internal workflow processes to improve the efficacy of its content production operations.Consultants must agree that all materials developed become property of SCAG, including all intellectual property and other proprietary rights, without restriction or limitation on their use. SCAG reserves the right to award to multiple bidders.This Consultant must be poised to begin work right away. The Connect SoCal 2050 plan is in the early stages of development and the Consultant shall be expected to get up to speed quickly to actively contribute to that work, as well as the ongoing communication work as part of SCAG’s ongoing plan implementation activities. Pre-Bid Meeting Information: No Online Q&A: Yes Location Information: Department: Contracts Address: 900 Wilshire BlvdSuite 1700Los Angeles, California90017 County: Los Angeles Other Details: The assigned Contract Administrator is the only person to contact during the selection process and maybe contacted at any time.
SLED stands for State, Local, and Education. These are solicitations issued by state governments, counties, cities, school districts, utilities, and higher education institutions — as opposed to federal agencies.
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