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    GWAC (Government-Wide Acquisition Contract) · GSA Small Business IT GWAC

    GSA Polaris

    Managed by General Services Administration (GSA)

    GSA Polaris is GSA's newest small business IT GWAC, designed to expand IT opportunities for all small business socioeconomic categories. Unlike STARS III's set-aside sub-pools, Polaris has four dedicated, separately competed pools — one each for general small business (SB), WOSB, SDVOSB, and HUBZone companies. Each pool has its own $7.5B ceiling. Polaris covers a broad range of IT services with emphasis on emerging technology, cloud, AI, cybersecurity, and digital transformation.

    $7.5B+

    Annual Spend

    $7.5B per pool

    Ceiling

    10 years

    Contract Term

    General Services Administration

    Managed By

    GSA Polaris Contract Pools

    Competition pools and socioeconomic set-aside categories within GSA Polaris.

    Small Business Pool

    SB

    General small business pool open to all SBA-defined small businesses meeting the applicable NAICS size standard.

    WOSB Pool

    WOSB

    Exclusively for SBA-certified Women-Owned Small Businesses (WOSB) and Economically Disadvantaged WOSB (EDWOSB).

    SDVOSB Pool

    SDVOSB

    Exclusively for VA-verified Service-Disabled Veteran-Owned Small Businesses.

    HUBZone Pool

    HUBZone

    Exclusively for SBA-certified HUBZone small businesses located in designated historically underutilized business zones.

    GSA Polaris Task Areas & Service Scope

    The functional task areas and service categories that define what can be ordered through GSA Polaris.

    IT Services

    TA1

    IT support, help desk, end-user computing, system administration, and IT consulting

    IT Solutions

    TA2

    Application development, systems integration, software modernization, and DevSecOps

    Cybersecurity

    TA3

    Security operations, risk management, vulnerability assessment, and zero-trust architecture

    Cloud & Infrastructure

    TA4

    Cloud adoption, migration, cloud management, and IT infrastructure modernization

    Data, Analytics & AI

    TA5

    Data engineering, artificial intelligence, machine learning, and analytics platform development

    Emerging Technology

    TA6

    Quantum computing, edge computing, blockchain, and other emerging technologies

    GSA Polaris Market Context

    Why GSA Polaris matters in the federal contracting landscape and its role in agency acquisition strategy.

    GSA Polaris represents the next evolution of small business IT contracting, specifically designed to remedy gaps in set-aside access by giving WOSB, SDVOSB, and HUBZone firms their own dedicated pools rather than competing within a combined small business pool. Polaris is positioned alongside STARS III as a complementary small business IT vehicle — STARS III for companies with health IT alignment, Polaris for companies emphasizing emerging technology and socioeconomic diversity. As Polaris reaches full ordering velocity, it is expected to drive billions annually across cloud, AI, cybersecurity, and digital modernization work for all federal civilian agencies.

    How GSA Polaris Task Orders Work

    Step-by-step: how agencies issue task orders through GSA Polaris and what contract holders need to do to compete.

    1. 1Agency identifies an IT services requirement and confirms it qualifies for a Polaris pool (SB, WOSB, SDVOSB, or HUBZone) based on the desired set-aside.
    2. 2Agency prepares an RFP or RFQ and posts it to GSA eBuy, notifying all Polaris holders in the selected pool.
    3. 3Polaris holders in the selected pool receive the solicitation, attend any pre-proposal conferences, and submit technical and price proposals.
    4. 4Agency evaluates proposals on best-value criteria and awards a task order to the most advantageous offeror.
    5. 5Task order is executed under the holder's Polaris base contract, with performance tracked and reported through the GSA ordering portal.

    Key Facts — GSA Polaris

    Important market intelligence for federal contractors pursuing GSA Polaris task orders.

    • 1Four separate pools — SB, WOSB, SDVOSB, HUBZone — each with a $7.5B ceiling
    • 2More than $30B in combined ceiling across all pools
    • 3Best-In-Class (BIC) designated — government-wide preferred IT vehicle
    • 4Emerging technology focus including AI, cloud, cybersecurity, and quantum computing
    • 5Separately competed pools mean less competition within each socioeconomic category
    • 6Open to all federal agencies including DoD under appropriate circumstances

    Eligibility & Requirements — GSA Polaris

    What is required to hold a GSA Polaris contract and compete for task orders.

    • Must qualify as a small business under SBA size standards for the applicable NAICS code
    • Must hold the applicable socioeconomic certification for the pool (WOSB, SDVOSB, or HUBZone) at award
    • Demonstrated relevant past performance in IT services aligned to the proposed task areas
    • Must maintain SBA certification and small business size standard throughout the contract period
    • Active SAM.gov registration required
    • Must own and control substantially all of the business entity proposing under the socioeconomic pool

    Top Agency Buyers — GSA Polaris

    Federal agencies that most actively order through GSA Polaris. Understanding these buyers is essential for targeted capture and business development.

    Department of Homeland Security (DHS)

    DHS components actively use small business IT GWACs like Polaris for cloud, cyber, and application development — with CBP, TSA, and FEMA driving significant volumes.

    Department of Health & Human Services (HHS)

    HHS and its components (CMS, NIH, FDA) use Polaris for health IT modernization, data analytics, and digital transformation services from small businesses.

    Department of Veterans Affairs (VA)

    The VA's ambitious IT modernization agenda (VA EHR, digital health) creates consistent demand for small business IT services across Polaris pools.

    Social Security Administration (SSA)

    SSA relies on small business IT vehicles for legacy system modernization, cloud migration, and enterprise IT support services.

    Department of Agriculture (USDA)

    USDA uses small business IT GWACs for digital services, data management, and IT support across its widespread field and headquarters operations.

    Strategies for Winning GSA Polaris Task Orders

    Practical tactics for maximizing your success as a GSA Polaris contract holder.

    • 1Polaris's pool-based structure means you only compete against firms in your socioeconomic category — your direct competition is significantly smaller than in an unrestricted vehicle.
    • 2If you hold both WOSB and SDVOSB certifications (a veteran-owned woman-owned business), you can hold contracts in both Polaris pools — maximizing your task order eligibility.
    • 3Agencies issuing AI, cloud, and cybersecurity task orders often prefer Polaris over STARS III because of its explicit TA focus on those disciplines.
    • 4Target DHS, DoD civilian, and VA components early — they are the highest-volume Polaris users based on historical small business IT spending patterns.
    • 5Polaris task orders often have higher ceilings than equivalent STARS III orders — position your capabilities for larger, multi-year programs.
    • 6Use your Polaris pool certification as a marketing differentiator — many agencies specifically advertise WOSB, SDVOSB, and HUBZone task order set-asides through Polaris.

    SamSearch Platform

    Never Miss a GSA Polaris Task Order

    SamSearch monitors task order solicitations across all major contract vehicles — including GSA Polaris — in real time. Get instant alerts, track re-competes, and understand agency spending patterns on your vehicles.

    Frequently Asked Questions — GSA Polaris

    Common questions about GSA Polaris including pools, eligibility, ordering process, and task order strategies.