SLED Opportunity · MICHIGAN · MICHIGAN
AI Summary
Oakland County Parks seeks proposals for marketing services to develop strategies that encourage local and regional patronage of its facilities, programs, and events, emphasizing brand values. Parks is the primary user, with potential use by other departments.
The Oakland County Purchasing Division, on behalf of Oakland County Parks, is requesting proposals for marketing services. Developing marketing strategies that motivate Oakland County residents and regional visitors to patronize Oakland County Parks’ facilities, programs, and events, while effectively conveying OCP’s brand position and values. Other departments may utilize these services as needed, but Parks will be the primary contract user. The Oakland County Purchasing Division, on behalf of Oakland County Parks, is requesting proposals for marketing services. Developing marketing strategies that motivate Oakland County residents and regional visitors to patronize Oakland County Parks’ facilities, programs, and events, while effectively conveying OCP’s brand position and values. Other departments may utilize these services as needed, but Parks will be the primary contract user.
SLED stands for State, Local, and Education. These are solicitations issued by state governments, counties, cities, school districts, utilities, and higher education institutions — as opposed to federal agencies.
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