Active SLED Opportunity · NEW YORK · CITY OF SYRACUSE

    RFP Marketing and/or Advertising Company for SPD

    Issued by City of Syracuse
    cityRFPCity of SyracuseSol. 262213
    Open · 25d remaining
    DAYS TO CLOSE
    25
    due Aug 7, 2026
    PUBLISHED
    Jul 12, 2026
    Posting date
    JURISDICTION
    City of
    city
    NAICS CODE
    541613
    AI-classified industry

    AI Summary

    The City of Syracuse Police Department seeks a marketing and advertising agency to develop and execute recruitment strategies for sworn staff, addressing staffing shortages and promoting the police officer civil service exam through multi-channel communications.

    Opportunity details

    Solicitation No.
    262213
    Type / RFx
    RFP
    Status
    open
    Level
    city
    Published Date
    July 12, 2026
    Due Date
    August 7, 2026
    NAICS Code
    541613AI guide
    Jurisdiction
    City of Syracuse
    Agency
    City of Syracuse

    Description

    The City of Syracuse Police Department (SPD) invites marketing and advertising agencies with prior experience working with government, public safety, or similar organizations to submit proposals for professional services that will support the Department’s recruitment initiatives.

    The selected agency will develop and execute creative strategies that enhance the Department’s visibility and support recruiting efforts for sworn staff.

    Background

    The City of Syracuse Police Department, like many other law enforcement agencies across the country, is facing significant staffing shortages due to retirements and a reduction of candidates applying to become police officers.  An additional struggle SPD faces is the timing of the announcement of the civil service exam to become a police officer.  The civil service police exam is offered twice a year.  The registration window for the exam is open for 4-6 weeks prior to the exam. Limited notice is given prior to the registration window opening.

    In recent years, the Syracuse Police Department has recognized the importance of clear, consistent, and professional communications across digital, print, and traditional media platforms to target a diverse population. The Department seeks a marketing partner to help recruit the next generation of officers and inform the public about the opportunity to become a Syracuse Police Officer. Due to the short notice from Civil Service, a recruitment plan must be in place and be ready to be deployed immediately.

    Project Details

    • Reference ID: 27-062
    • Department: Syracuse Police Department
    • Department Head: Joseph Cecile (Chief of Police)

    Important Dates

    • Questions Due: 2026-07-28T20:00:00.000Z

    Evaluation Criteria

    • Organizational Capacity & Experience (15 pts)
    • Method of Approach (20 pts)
    • Reasonableness of Cost (10 pts)
    • Client References (5 pts)
    • Availability/Local (20 pts)

    Submission Requirements

    • Cover Letter (required)
    • Proposal Details (required)

      Please submit the proposal details here, as specified in Section 3.

    • Price Proposal (required)
    • Financial Disclosure Form (required)

      The Common Council by Ordinance No. 514 adopted on September 24, 1973 requires the following information from all persons, partnerships, corporations, trusts and associations transacting business with the City of Syracuse relative to any proposed business transaction including but not limited to land purchase, construction, purchase and lease agreement.

      Please download the below documents, complete, and upload.

    • Prior Non-Responsibility Determination Disclosure (required)

      Under New York State Finance Law § 139-k(2), covered governmental entities are obligated to obtain specific information regarding prior non-responsibility determinations.  This information must be collected in addition to the information that is separately obtained pursuant to State Finance Law § 163(9).  In accordance with State Finance Law § 139-k, an Offeror must be asked to disclose whether there has been a finding of non-responsibility made within the previous four (4) years by a Government Entity due to: (a) a violation of State Finance Law § 139-j or (b) the intentional provision of false or incomplete information to a Government Entity.  The terms “Offeror” and “Governmental Entity” are defined in State Finance Law § 139-k(1).  State Finance Law § 139-j sets forth detailed requirements about the restrictions on Contacts during the procurement process.  A violation of State Finance Law § 139-j includes, but is not limited to, an impermissible Contact during the restricted period (for example, contacting a person or entity other than the designated contact person, when such Contact does not fall within one of the exemptions).

      As part of its responsibility determination, a covered governmental entity must consider whether an Offeror fails to timely disclose accurate or complete information regarding the above non-responsibility determination.  In accordance with law, no Procurement Contract shall be awarded to any Offeror that fails to timely disclose accurate or complete information under this section, unless a finding is made that the award of the Procurement Contract to the Offeror is necessary to protect public property or public health safety, and that the Offeror is the only source capable of supplying the required Article of Procurement within the necessary timeframe.

      Please download the below documents, complete, and upload.

    • Workforce Diversity Form (required)

      Please download the below documents, complete, and upload.

    • M/WBE Subcontracting Draft Plan (required)

      Please download the below documents, complete, and upload.

    • Non-Collusive Certification (required)

      These prices have been arrived at independently without collusion, consultation, communication or agreement, for the purpose of restricting competition, as to any matter relating to such prices with any competitor,

      Unless otherwise required by law, the prices which have been proposed have not been knowingly disclosed and will not knowingly be disclosed prior to opening, directly, or indirectly, to any other competitor; and

      No attempt has been made or will be made by the respondent to induce any other person, partnership or corporation to submit or not to submit a quote for the purpose of restricting competition. I hereby affirm under the penalties of perjury that the foregoing statement is true. I also acknowledge notice that a false statement made in the foregoing is punishable under Article 210 of the Penal Law.

    • Non-Discrimination Questionnaire: Currently employing less than 25 persons, exclusive of the parents, spouse, or children of the employer? (required)
    • Non-Discrimination Questionnaire: Quoting an amount which, added to the award amounts of other non-construction City of Syracuse contracts during this calendar year, totals less than $10,000.00?
    • Proposal Confirmation (Signature) (required)

      Please download the below documents, complete, and upload.

    • Additional Information
    • What is the duration of the contract? (required)

      Ex. 1 year

    Key dates

    1. July 12, 2026Published
    2. August 7, 2026Responses Due

    AI classification tags

    Frequently asked questions

    SLED stands for State, Local, and Education. These are solicitations issued by state governments, counties, cities, school districts, utilities, and higher education institutions — as opposed to federal agencies.

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