Broker-Agent of Record for City of Doral Employee Health Benefits and Insurance Services

The City of Doral is soliciting Proposals for Broker-Agent of Record for Employee Health Benefits and Insurance Services (the “Services”) from qualified and experienced insurance brokerage firms. The detailed scope, requirements, and expectations for the Services are set forth in the "Scope of Work" section of this Request for Proposals (RFP). The selected Proposer (the “Successful Proposer”) shall be responsible for providing comprehensive brokerage and consulting services to support the City’s employee health benefit programs, which currently serve approximately 500 full-time employees and eligible retirees. The Successful Proposer shall demonstrate the capacity to deliver a high level of professional service, technical expertise, and responsive support. Services shall include, but are not limited to, strategic planning and advisory services related to the design, marketing, and negotiation of cost-effective employee benefit plans and programs, as well as the implementation, administration, and ongoing servicing of such plans. The Successful Proposer shall work collaboratively with the City to ensure that all benefit offerings remain competitive, compliant with applicable laws and regulations, and aligned with the City’s financial and organizational objectives.

Background

Located in dynamic Miami-Dade County, the City of Doral is a forward-thinking municipal government recognized nationally for its innovation, economic vitality, and exceptional quality of life. Incorporated just over two (2) decades ago, the City has rapidly evolved into one of South Florida’s most desirable places to live, work, and do business, spanning approximately fifteen (15) square miles of vibrant growth, cultural richness, and strategic development.

Doral is home to a diverse and thriving business ecosystem, featuring more than fifty (50) financial institutions and fourteen (14) of Miami-Dade County’s prominent business parks. The City’s collaborative environment is further strengthened by the presence of over thirty (30) chambers of commerce and business organizations, fostering strong public-private partnerships and sustained economic momentum. Globally recognized destinations like the Blue Monster Golf Course at Trump National Doral further underscore the City’s international profile.

The City is equally committed to excellence in education and community enrichment. With more than ten (10) colleges, universities, and technical institutions, alongside a wide array of top-rated public, charter, and private schools—all earning “A” ratings—Doral offers a highly educated and engaged workforce. Its reputation as a family-friendly community is reinforced by world-class parks, robust cultural programming, and recognitions such as long-standing designations as a Tree City USA and Playful City USA.

As an employer, the City of Doral distinguishes itself through progressive workforce initiatives and a strong commitment to employee well-being. The City employs approximately 500 full-time personnel, including a dedicated Police Department, and has been consistently recognized for its workplace excellence. Most notably, Doral was named a Top Employer by the Sun Sentinel in 2024 and achieved Gold Level Recognition in 2026 through the American Heart Association Workforce Well-Being Scorecard. These honors reflect a culture that prioritizes employee health, engagement, and organizational performance.

Doral’s commitment to innovation extends into its municipal operations. The City is a recognized leader in development services, having pioneered electronic plans review systems, Early Start Permitting, and concurrent Fire and environmental review processes, demonstrating its ability to streamline complex systems and deliver high-quality public services efficiently.

Nationally, Doral continues to earn accolades that reinforce its reputation as a premier municipality. The City has been ranked among the best places in the United States for business development, livability, and entrepreneurship, receiving honors from organizations such as the U.S. Census Bureau, Money Magazine, Forbes, and National Civic League, among others.

This unique combination of rapid growth, operational excellence, and a deeply rooted commitment to employee well-being positions the City of Doral as an employer of choice. The City seeks to partner with a highly qualified and innovative insurance brokerage firm capable of delivering best-in-class employee benefits solutions that align with its progressive vision, support its diverse workforce, and sustain its standing as a nationally recognized leader in municipal excellence.

Project Details

• Reference ID: 2026-12
• Department: Human Resources
• Department Head: Maria Jose (Human Resources Director)

Important Dates

• Questions Due: 2026-05-05T21:00:00.000Z
• Pre-Proposal Meeting: 2026-04-27T14:00:00.000Z — Microsoft Teams meeting Join: https://teams.microsoft.com/meet/265569406616800?p=qskfStta10WVffyYTN Meeting ID: 265 569 406 616 800 Passcode: oJ7Br6FB

Meetings & Milestones

Evaluation Criteria

• Understanding and Responsiveness to Scope of Services (50 pts) —

  This criterion evaluates the Proposer’s demonstrated understanding of the City’s requirements and the extent to which the Proposal is complete, thorough, and exhibits a comprehensive, well-structured response to the Scope of Services outlined in this RFP; demonstrate insight into the City’s objectives; and present innovative, value-added approaches that enhance service quality, cost-effectiveness, and overall program performance.

• Qualifications & Relevant Experience (25 pts) —

  This criterion evaluates the Proposer’s past performance, as evidenced by client references, case studies, and examples of comparable engagements. Emphasis will be placed on demonstrated success in areas such as strategic plan design, cost containment, vendor negotiations, regulatory compliance, implementation, and ongoing account management.

• Cost/Price Proposal (15 pts) —

  This criterion evaluates the reasonableness, competitiveness, and overall value of the Proposer’s cost/price proposal in relation to the Services to be provided. Proposals will be assessed based on the clarity, completeness, and transparency of the pricing structure, including all fees, commissions, and any other compensation associated with the Services.

• Stakeholder/Customer Engagement & Accessibility (10 pts) —

  This criterion evaluates the Proposer’s approach and ability to provide best in class customer service with clear, proactive communication and meaningful engagement strategies that support City employees in understanding and utilizing their health benefit plans and programs. This includes the firm’s approach to employee education, enrollment support, ongoing communications, issue resolution, etc.

Submission Requirements

• Cover Page (required) —

  Show the name of Proposer’s firm, address, telephone number, and name of contact person, email address, date, and the subject: “Broker-Agent of Record for City of Doral Employee Health Benefits and Insurance Services RFP 2026-12.” 

• Entity Type (required)
• Date of Entity Formation (required)
• Office Location (required)
• FEI/EIN Number (required)
• Authorized Representative (required) —

  Name and Title

• Communication - If information is different than what is provided in Vendor Profile: —

  Communications concerning this Proposal shall be addressed to:

  Please provide:

  • Name of Bidder/Proposer
  • Telephone Number
  • Email Address
  • Attention
• Letter of Transmittal (required) —

  Provide a narrative summary of the Proposal in a brief and concise manner. The letter should not exceed one page in length.

• Project Team Qualification Statement (required) —

  The Qualification Statement must be written in sufficient detail to permit the City to conduct a meaningful evaluation of the project team’s capacity to perform the services required herein, including the following:

  1. Specify the individual that will serve as Proposer’s lead representative who shall be responsible for all the work to be performed by the Provider under this Contract and shall serve as the point of contact.
  2. Specify any other key personnel who will be assigned to complete the Work.
• Approach (required) —

  Describe the proposed approach and operational plan for managing the project, including staffing and quality control procedures.  This section should demonstrate the proposer's understanding of the City's requirements and their ability to meet or exceed the scope of services. Highlight any innovative ideas or value-added services the proposer can offer.

• Bid Submission Packet (required) —
  Bid Submission Packet should include and requirements listed in Response Requirements section. Include a Table of Contents which should follow in sequential order the sections and documents specified herein, including all documents requested. All pages should be consecutively numbered and correspond to the Table of Contents.
• Sample Works (required) —

  Attach the following to your Proposal:

  • A sample of a recent benefit guide
  • A sample of legislative/legal compliance updates
  • A sample calendar of meetings/wellness events/educational seminars for a current client
• Renewal Process (required) —

  Renewal effective date is October 1. Provide a timeline of when you would commence the renewal process. Explain the steps you will take and the role you will play throughout the timeline to renewal.

• Commission Disclosure (required) —

  Disclose any and all fees, commissions, contingent commissions, overrides, bonuses and incentive pay offered by carriers that you and/or your firm receives each year as a result of your organization's representation of their products and services.

• Performance Evaluation Survey —

  Please download the below documents, forward to a minimum of 3 current/former customers to complete and send directly to the City at PerformanceSurvey@cityofdoral.com.

• Buisness Entity Affidavit (required) —

  Please download the below documents, complete, and upload.

• Certificate of Authority (required) —

  Please download the below documents, complete, and upload.

• Confirmation of Understanding for Certificate of Authority (required) —

  Bidder understands that they must return a Certificate of Authority in order to be considered for the solicitation.

• The undersigned Bidder/Proposer agrees (required) —

  If this Bid is accepted by the City, to enter into an agreement with the City of Doral to perform and furnish all goods and/or services as specified or indicated in the Contract for the Price and within the timeframe indicated in this bid and in accordance with the terms and conditions of the Contract.

• Bidder/Proposer accepts all of the terms and conditions of the Solicitation (required) —

  Including without limitation those dealing with the disposition of Bid Security. This Bid will remain subject to acceptance for 180 days after the day of Bid opening. Bidder/Proposer agrees to sign and submit the Contract with any applicable documents required by this ITB within ten days after the date of City’s Notice of Award.

• Bidder/Proposer further warrants and represents (required) —

  It has familiarized themselves with the nature and extent of the Contract, required goods and/or services, site, locality, and all local conditions and applicable laws and regulations that in any manner may affect cost, progress, performance, or furnishing of the Work.

• Bidder/Proposer further warrants and represents (required) —

  It has studied carefully all reports and drawings of subsurface conditions and drawings of physical conditions to the extent applicable to the Work, and has obtained and carefully studied (or assumes responsibility for obtaining and carefully studying) all information that pertains to the subsurface or physical conditions at the site or otherwise may affect the cost, progress, performance, or furnishing of the Work, and no additional examinations, investigations, explorations, tests, reports or similar information or data are or will be required by Bidder/Proposer for such purposes.

• Bidder/Proposer further warrants and represents (required) —

  It has given the City written notice of all errors or discrepancies it has discovered in the Contract and the resolution thereof by the City is acceptable to Bidder/Proposer.

• Bidder/Proposer further warrants and represents (required) —

  This Bid/Proposal is genuine and not made in the interest of or on behalf of any other undisclosed person, firm or corporation; Bidder/Proposer has not directly or indirectly induced or solicited any other Bidder/Proposer to submit a false or sham Proposal; Bidder/Proposer has not solicited or induced any person, firm or corporation to refrain from submitting; and Bidder/Proposer has not sought by collusion to obtain for itself any advantage over any other Bidder/Proposer or over the City.

• Bidder/Proposer understands that the quantities provided are only provided for proposal evaluation only. The actual quantities may be higher or lower than those in the proposal form. (required)
• Bidder/Proposer understands and agrees that the Contract Price is Unit Rate Contract to furnish and deliver all of the Work complete in place as such the Proposer shall furnish all labor, materials, equipment, tools superintendence, and services necessary to provide a complete Project. (required)
• Proposer Qualification Statement (required) —

  Please download the below documents, complete, and upload.

• SWORN STATEMENT PURSUANT TO SECTION 287.133(3)(A),FLORIDA STATUTES, ON PUBLIC ENTITY CRIMES (required) —

  Please download the below documents, complete, and upload.

• Compliance With Foreign Entity Laws (required) —

  Applicant certifies as follows:

  1. Bidder is not owned by the government of a foreign country of concern, as defined in Section 287.138, Florida Statutes.
  2. The government of a foreign country of concern does not have a controlling interest in Bidder, as defined in Section 287.138, Florida Statutes.
  3. Bidder is not organized under the laws of a foreign country of concern, as defined in Section 287.138, Florida Statutes.
  4. Bidder does not have a principal place of business in a foreign country of concern, as defined in Section 287.138, Florida Statutes.
  5. Bidder is not on the Scrutinized Companies with Activities in Sudan List or the Scrutinized Companies with Activities in Iran Terrorism Sectors List, created pursuant to s. 215.473.
  6. Bidder is not engaged in business operations in Cuba or Syria.
  7. Bidder is not participating in a boycott of Israel, and is not on the Scrutinized Companies that Boycott Israel list in accordance with the requirements of Sections 287.135 and F.S. 215.473, Florida Statutes
• Disability, Nondiscrimination, and Equal Employment Opportunity (required) —

  Applicant certifies that Bidder is in compliance with and agrees to continue to comply with, and ensure that any subcontractor, or third party contractor under any and all contracts with the City of Doral complies with all applicable requirements of the laws listed below including, but not limited to, those provisions pertaining to employment, provision of programs and services, transportation, communications, access to facilities, renovations, and new construction.

  • The American with Disabilities Act of 1990 (ADA), Pub. L. 101-336, 104 Stat 327, 42 USC 1210112213 and 47 USC Sections 225 and 661 including Title I, Employment; Title II, Public Services; Title III, Public Accommodations and Services Operated by Private entities; Title IV, Telecommunications; and Title V, Miscellaneous Provisions.
  • The Florida Americans with Disabilities Accessibility Implementation Act of 1993, Section 553.501 553.513, Florida Statutes.
  • The Rehabilitation Act of 1973, 229 USC Section 794.
  • The Federal Transit Act, as amended 49 USC Section 1612.
  • The Fair Housing Act as amended 42 USC Section 3601-3631
• Conformance with OSHA Standards (required) —

  Applicant certifies and agrees that Applicant has the sole responsibility for compliance with all the requirements of the Federal Occupational Safety and Health Act of 1970, and all State and local safety and health regulations, and in the event the City engages Bidder, Bidder agrees to indemnify and hold harmless the City of Doral, against any and all liability, claims, damages losses and expenses the City may incur due to the failure of itself or any of its subcontractors to comply with such act or regulation in the performance of the contract.

• E-Verify Program Affidavit (required) —

  Affiant certifies the following:

  1. Affiant is familiar with and understands the provisions of Section 448.095, Florida Statutes and 48 CFR 52.222-54 and has sufficient knowledge of the personnel practices of the Bidder to execute this Declaration on behalf of the Bidder.
  2. Bidder has registered with and utilizes the federal work authorization program commonly known as E- Verify or any subsequent replacement program, in accordance with the applicable provisions and deadlines established in F.S. 448.095, which prohibits the employment, contracting or sub-contracting with an unauthorized alien.
  3. Bidder does not knowingly employ Affiants or retain in its employ a person whose immigration status makes them ineligible to work for the Bidder.
  4. Bidder has verified that any subcontractors utilized to deliver goods or services to the City through the Contractor’s contract with the City use the E-Verify system and do not knowingly employ persons whose immigration status makes them ineligible to work for the subcontractor. The undersigned further confirms that it has obtained all necessary affidavits from its subcontractors, if applicable, in compliance with F.S. 448.095, and that such affidavits shall be provided to the City upon request.
  5. Failure to comply with the requirements of F.S. 448.095 may result in termination of the Bidder’s contract(s) with the City of Doral.
• AFFIDAVIT REGARDING UNAUTHORIZED ALIENS UNDER 448.095, FLORIDA STATUTES (required) —

  Please download the below documents, complete, and upload.

• No Contingency Affidavit (required) —

  Affiant certifies the following:

  1. Neither Bidder nor any principal, employee, agent, representative or family member has promised to pay, and Bidder has not and will not pay, a fee the amount of which is contingent upon the City of Doral awarding a contract.
  2. Bidder warrants that neither it, nor any principal, employee, agent, or representative has procured, or attempted to procure, a contract with the City of Doral in violation of any of the provisions of the Miami- Dade County conflict of interest and code of ethics ordinances.
  3. Bidder acknowledges that a violation of this warranty may result in the termination of any contracts and forfeiture of funds paid, or to be paid, to the Bidder if awarded a contract.
• Copeland Anti-Kickback Affidavit (required) —

  Affiant certifies that no portion of any sums will be paid to any employees of the City of Doral, its elected officials, or its consultants, as a commission, kickback, reward or gift, directly or indirectly by Bidder or any member of Bidder’s firm or by any officer of the corporation in exchange for business with the City of Doral.

• Non-Collusion Affidavit (required) —

  I, the affiant, swear or affirm that:

  1. Affiant is fully informed respecting the preparation and contents of the attached Bid/Proposal by Contractor and of all pertinent circumstances respecting such Bid/Proposal.
  2. Such Bid/Proposal is genuine and is not a collusive or sham Bid/Proposal.
  3. Neither the said Contractor nor any of its officers, partners, owners, agents, representatives, employees or parties in interest, including Affiant, have in any way colluded, conspired, connived or agreed, directly or indirectly, with any other firm or person to submit a collusive or sham Bid/Proposal in connection with the Work for which the attached Bid/Proposal has been submitted; or to refrain from bidding in connection with such Work; or have in any manner, directly or indirectly, sought by agreement or collusion, or communication, or conference with any firm or person to fix any overhead, profit, or cost elements of the Bid/Proposal or of any other person submitting a response to the solicitation, or to fix any overhead, profit, or cost elements of the quoted price(s) or the quoted price(s) of any other bidding/proposing person, or to secure through any collusion, conspiracy, connivance, or unlawful agreement any advantage against the City or any person interested in the proposed Work.
  4. The price(s) quoted in the attached Bid/Proposal are fair and proper and are not tainted by any collusion, conspiracy, connivance, or unlawful agreement on the part of the Contractor or any other of its agents, representatives, owners, employees or parties in interest, including this Affiant.
• Drug Free Workplace Program (required) —

  Bidder, in accordance with Florida statute 287.087 hereby certifies that the Bidder does all of the following:

  1. Publishes a statement notifying employees that the unlawful manufacture, distribution, dispensing, possession, or use of a controlled substance is prohibited in the workplace and specifying the actions that will be taken against employees for violations of such prohibition.
  2. Informs Employees about the dangers of drug abuse in the workplace, the business’ policy of maintaining drug-free workplace, any available drug counseling, rehabilitation, and employee assistance programs, and the penalties that may be imposed upon employees for drug abuse violations.
  3. Gives each employee engaged in providing the commodities or contractual services that are under bid a copy of the statement specified in subsection (a).
  4. In the statement specified in subsection (a), notifies the employees that, as a conditions of working on the commodities or contractual services that are under bid, the employee will abide by the terms of the statement and will notify the employer of any conviction of, or plea of guilty or nolo contendere to, any violation of chapter 893 or of any controlled substance law of the United States or any state, for a violation occurring in the workplace no later than five (5) days after such conviction.
  5. Imposes a sanction on, or require the satisfactory participation in, a drug abuse assistance or rehabilitation program if such is available in the employee’s community, by any employee who is so convicted.
  6. Makes a good faith effort to continue to maintain a drug-free workplace through implementation of this section.
• Cone of Silence Certification (required) —

  Affiant certifies and that Affiant has read and understands the Cone of Silence” requirements set forth in this Solicitation and further certify that neither I, nor any agent or representative of the Company has violated this provision.

• Bidder Affirmation (required) —

  Please download the below documents, complete, and upload.

• Conflict of Interest Disclosure (required) —

  Please download the below documents, complete, and upload.

• Required Affidavit Regarding the Use of Coercion for Labor and Services (required) —

  Please download the below documents, complete, and upload.

• Proposed Subcontractor Form (required) —

  Please download the below documents, complete, and upload.

• Statement (required) —

  I understand that a "person" as defined in 287.133(1)(e), Florida Statutes, means any natural person or entity organized under the laws of any state or of the United States with the legal power to enter into a binding Contract and which Bids or applies to Bid on Contracts for the provision of goods or services let by a public entity, or which otherwise transacts or applies to transact business with a public entity. The term "persons" includes officers, directors, executives, partners, shareholders, employees, members, and agents active in management of the entity.

• Licenses or Certifications —

  Upload any relevant licenses or certifications corresponding to solicitation.

• Optional Supporting Documentation (Confidential Submission) —

  Bidders may upload any supporting statements or documentation relevant to their proposal. If submitted, these documents will be treated as confidential and used solely for evaluation purposes in accordance with applicable public records laws.

• Payment and Performance Bond forms (If applicable) —

  Payment and Performance Bond forms (If applicable)

• Brief Description of Service(s)/Product(s) (required) —

  Fill in the blank:

  "The City of Doral is soliciting Bids/Proposals for ____"

• Attendance for Pre-Proposal/Bid Meeting (required)