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    ← Back to NAICS AI Search

    423920 - Toy and Hobby Goods and Supplies Merchant Wholesalers

    When exploring the world of wholesale trade in toys and hobby supplies, NAICS code 423920 is essential to grasp. This specific code categorizes establishments specializing in the wholesale distribution of an extensive range of toy and hobby products. Whether you’re a business owner, supplier, or contractor, understanding this NAICS code helps you navigate industry regulations, identify market opportunities, and qualify for government contracts.


    What is NAICS Code 423920?

    NAICS Code 423920 is designated for the Toy and Hobby Goods and Supplies Merchant Wholesalers industry. This industry comprises establishments primarily engaged in the merchant wholesale distribution of toys, games, hobby goods, and related supplies. These wholesalers typically sell their products to retailers, other wholesalers, or direct commercial users.

    Key Features of NAICS Code 423920:

    • Focus on toys, games, hobby goods, and supplies
    • Distribution primarily to retailers and commercial users
    • Includes a broad range of product categories within toys and hobbies

    Sector and Typical Business Activities

    NAICS Code 423920 falls under the Wholesale Trade sector. Businesses operating under this code are vital middlemen in the supply chain, efficiently delivering a wide variety of toy and hobby goods to retail outlets and other entities.

    Common Business Activities:

    • Wholesale distribution of toys and hobby goods
    • Supplying games, puzzles, and craft kits
    • Selling electronic games and gaming consoles to retailers
    • Distributing children's vehicles (excluding bicycles)
    • Providing hobbyists’ supplies and science kits

    Business Size Standards

    For government contracting and eligibility purposes, NAICS code 423920 classifies small businesses generally based on the number of employees. The typical size standard for this industry is:

    • Maximum of 175 employees

    This size standard is important for businesses seeking small business certification and pursuing government contracts.


    Examples of Businesses Under NAICS 423920

    Here are some typical examples of businesses included in this classification:

    • Toy wholesalers
    • Hobby goods distributors
    • Game and puzzle wholesalers
    • Electronic game wholesalers
    • Craft kit distributors

    These businesses often deal in diverse products geared toward children, hobbyists, and collectors alike.


    Detailed Code Breakdown for NAICS 423920

    Product Category Description
    Board games merchant wholesalers Distribution of board games
    Card games merchant wholesalers Wholesale of card games
    Children's vehicles (except bicycles) merchant wholesalers Wholesale children's vehicles excluding bicycles
    Coloring books merchant wholesalers Distribution of coloring books
    Craft kits merchant wholesalers Wholesale of craft kits
    Dolls merchant wholesalers Distribution of dolls
    Electronic games merchant wholesalers Wholesale of electronic games
    Fireworks merchant wholesalers Distribution of fireworks
    Games (except coin- or card-operated) merchant wholesalers Wholesale non-coin-operated games
    Gaming consoles merchant wholesalers Wholesale of gaming consoles
    Hobby craft kits merchant wholesalers Distribution of hobby craft kits
    Hobbyists' supplies merchant wholesalers Wholesale of supplies for hobbyists
    Model kits merchant wholesalers Distribution of model kits
    Playing cards merchant wholesalers Wholesale of playing cards
    Puzzles merchant wholesalers Distribution of puzzles
    Science kits and sets merchant wholesalers Wholesale of science kits and sets
    Stamps, philatelist, merchant wholesalers Distribution of collectible stamps
    Toy furniture merchant wholesalers Wholesale of toy furniture
    Toys (including electronic) merchant wholesalers Distribution of various types of toys, including electronic ones
    Trading cards merchant wholesalers Wholesale of trading cards
    Vehicles, children's (except bicycles), merchant wholesalers Wholesale children’s vehicles excluding bicycles
    Video games merchant wholesalers Distribution of video games

    Frequently Asked Questions (FAQ)

    What types of products are included in NAICS 423920?

    NAICS 423920 covers toys, games, hobby goods, craft kits, electronic games, children’s vehicles (excluding bicycles), fireworks, puzzles, stamps for philatelists, and much more—all within wholesale distribution.

    Who are the typical customers for businesses in this NAICS code?

    These wholesalers sell primarily to retailers, other wholesalers, and commercial users who need toy and hobby products for resale or operational purposes.

    How is the size standard determined for this industry?

    The SBA uses the number of employees to determine if a business qualifies as small in this industry, with a cutoff at 175 employees.

    Can small businesses in this industry apply for government contracts?

    Yes, companies classified under NAICS code 423920 and meeting the size standard can pursue government contracts specifically targeted at small businesses.


    Conclusion

    NAICS code 423920 - Toy and Hobby Goods and Supplies Merchant Wholesalers - plays a crucial role in the wholesale trade sector by connecting manufacturers with retailers and commercial buyers. Understanding the scope, activities, and size standards of this classification helps businesses effectively position themselves in the market and leverage government contracting opportunities. Whether distributing board games, electronic toys, or hobby kits, businesses under this code serve an essential function within the toy and hobby industry supply chain.


    Keywords: NAICS code 423920, Toy and Hobby Goods Wholesalers, wholesale trade sector, hobby supplies wholesale, toy distributors, government contracting NAICS codes, small business size standards, wholesale toy suppliers

    View Active Opportunities for NAICS 423920

    See current federal, state, and local government contracts using this NAICS code.

    Browse 423920 Opportunities →
    ← Back to NAICS Browser

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