441110 - New Car Dealers

If you're navigating the world of government contracting or market research, understanding NAICS codes is essential. One key code in the retail trade sector is NAICS code 441110, which covers New Car Dealers. Whether you're a business owner, supplier, or enthusiast, knowing what this code encompasses can help you target the right market or understand industry standards.

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What is NAICS Code 441110?

NAICS code 441110 refers to establishments primarily engaged in retailing new automobiles, including cars, sport utility vehicles (SUVs), and light trucks. These businesses don't just sell new vehicles—they often provide repair services, maintenance, and financing options to support customers throughout the ownership experience.

Sector: Retail Trade

This code falls under the broader Retail Trade sector, specifically focusing on automobile dealerships that sell new vehicles.

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Key Business Activities under NAICS 441110

Businesses operating under this NAICS code engage in activities such as:

• Retailing new cars, SUVs, and light trucks
• Offering repair and maintenance services for new vehicles
• Providing financing and leasing options for new automobile purchases
• Operating authorized vehicle franchise dealerships
• Showcasing vehicles in automobile sales showrooms

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Size Standards for NAICS 441110

For government contracting and regulatory purposes, the size standard for businesses classified under NAICS code 441110 is typically:

• 200.0 employees

This means that businesses with 200 employees or fewer meet the Small Business Administration (SBA) size standards for this industry.

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Examples of Businesses under NAICS 441110

• New car dealerships selling the latest models straight from manufacturers
• Authorized franchise dealers representing car brands like Toyota, Ford, or Honda
• Automobile sales showrooms focused on retailing new SUVs and light trucks
• Multi-location new vehicle retailers providing comprehensive customer service, including maintenance and financing

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NAICS Code 441110 – Detailed Classification Table

NAICS Code	Title	Description
441110	New Car Dealers	Establishments primarily engaged in retailing new automobiles including cars, SUVs, and light trucks.
441110	Automobile Dealers	Selling new only or combined new and used vehicles.
441110	Light Utility Truck Dealers	Retailing new or new and used light utility trucks.
441110	New Car Dealers	Authorized vehicle franchise dealers and new car dealerships.

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Frequently Asked Questions (FAQs) About NAICS Code 441110

What types of vehicles do new car dealers under NAICS 441110 sell?

They primarily sell new automobiles such as passenger cars, sport utility vehicles (SUVs), and light trucks.

Do dealerships under this NAICS code offer services besides vehicle sales?

Yes, many provide repair, maintenance services, and vehicle financing options to customers.

Can a business selling both new and used cars be classified under 441110?

Yes, dealerships selling both new and used cars can fall under this code, provided their primary business is the retail sale of new vehicles.

What is the employee size standard for small businesses under this NAICS code?

The standard is 200 employees or fewer to qualify as a small business in this industry.

Does NAICS 441110 include vehicle leasing businesses?

No, vehicle leasing is generally classified under a different NAICS code (e.g., 532111 for passenger car leasing).

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Conclusion

NAICS code 441110 serves as a critical classification for all types of businesses involved in the retail sale of new cars and light trucks. Whether you're examining market opportunities, applying for government contracts, or conducting industry analysis, understanding this code—and the size standards tied to it—can provide strategic insights. From authorized franchise dealerships to new car showrooms, the new car dealers play an essential role in the retail trade landscape.

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Keywords: NAICS 441110, New Car Dealers, new automobile retail, automobile dealerships, new car sales, retail trade sector, SBA size standards, new vehicle financing, SUV dealers, light truck dealerships