San Diego Selects TenFore Golf Platform for Three Municipal Courses

The City of San Diego selected TenFore Golf to provide an integrated management platform for Torrey Pines, Balboa Park, and Mission Bay. Together, the three municipal facilities comprise 81 holes and host approximately 420,000 rounds each year. The portfolio includes Torrey Pines, a 36-hole La Jolla landmark that has hosted PGA TOUR’s The Sentry and the U.S. Open in 2008 and 2021; Balboa Park Golf Course, identified as San Diego’s oldest public golf facility; and Mission Bay Golf Course, described as the region’s only night-lit course. The announcement presents the selection as a single-system modernization for a high-volume, public-facing municipal operation.

TenFore’s platform is intended to bring the facilities’ tee sheet, retail and food-and-beverage point of sale, payments, memberships, reporting, and golfer-facing services into one native system. The source says the shared platform will replace disconnected, multi-system operations and allow all three courses to be managed through a single login. The City’s golf operation is described as a self-sustaining enterprise serving hundreds of thousands of residents and visitors. For public agencies, this kind of consolidation is relevant beyond golf: it illustrates how local governments may combine reservations, sales, payment processing, eligibility checks, and customer interfaces in a common operational environment.

The announced capabilities also point to specific service and revenue objectives. Self-service kiosks, QR-code check-in, and branded single- and multi-course apps are designed to support golfer and staff workflows. TenFore’s NextUp automated waitlist, StandBy day-of walk-up list, and RSVP confirmations are presented as tools to recover revenue and reduce no-shows. The platform also includes identity and eligibility verification so resident and other eligibility-based rates can be applied automatically, alongside integrated payment processing intended to keep transactions moving during busy periods. The source further cites an AI Tee Sheet Scheduler and governed AI access to course data as examples of continuing product development; it does not describe specific performance results from deployment.

The selection followed collaboration between TenFore and the City’s golf team, with the vendor saying the platform was shaped by staff input and course operating needs. City Director of Golf Operations John Howard said: “We selected TenFore for its modern, U.S.-built and supported platform, which gives our team the tools to operate efficiently and deliver the best possible experience for every golfer who plays here.” TenFore CEO Jonathan Wride characterized the work as “a hands-on collaboration” and said the company was honored to be chosen. The announcement emphasizes U.S.-based operations and support, with data remaining in the United States. However, it does not identify the contract value, award date, contract number, implementation schedule, or procurement vehicle. Those details should not be inferred from the vendor selection announcement.

• Buyer and provider: The City of San Diego selected TenFore Golf for its three municipal golf facilities.
• Portfolio scale: Torrey Pines, Balboa Park, and Mission Bay together represent 81 holes and approximately 420,000 annual rounds.
• Core functions: The platform combines tee-sheet management, retail and food-and-beverage point of sale, payments, memberships, reporting, and golfer services.
• Operational model: The source describes one native system and a single login across all three courses, replacing disconnected, multi-system operations.
• Customer-facing tools: Planned capabilities include kiosks, QR-code check-in, branded apps, on-course check-in, a Buddies list, and Tee Time Hub for golfers to pay for their own round.
• Revenue and access features: NextUp, StandBy, RSVP confirmations, and automated resident or eligibility-based rate verification are highlighted as tools for waitlist management, no-show reduction, and accurate pricing.
• Technology and support positioning: TenFore cites an AI Tee Sheet Scheduler, governed AI access to course data, U.S.-based support, and U.S.-hosted data.
• Procurement diligence: The announcement provides no contract value, award date, contract number, procurement vehicle, or implementation schedule; agencies and vendors should seek those details before making comparisons or forecasting spend.
• Market relevance: Providers competing for municipal recreation and public-facility technology work can assess the combined emphasis on payments, identity verification, reservation management, and customer experience.