311230 - Breakfast Cereal Manufacturing

If you're involved in the food manufacturing industry or looking to understand the business landscape of breakfast cereal production, NAICS code 311230 is essential knowledge. This code classifies businesses primarily engaged in manufacturing breakfast cereals—an industry integral to daily nutrition and a staple in households nationwide. In this blog post, we'll dive deep into what NAICS 311230 covers, typical business activities, sector classification, size standards, and more.

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What is NAICS Code 311230?

NAICS code 311230 refers to Breakfast Cereal Manufacturing. This classification encompasses establishments focused on creating a wide range of breakfast cereals, from ready-to-eat varieties to hot cereals prepared with grains like wheat, corn, oats, and rice. Breakfast cereals are not only a popular morning meal choice but also a significant segment in the food manufacturing sector.

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Sector and Business Activities

Sector: Food Manufacturing

Businesses under this NAICS code engage primarily in the processing and production of cereals designed for breakfast consumption. This includes:

• Manufacturing ready-to-eat cereals such as flakes, puffed grains, and shredded varieties.
• Producing hot cereals like oatmeal, farina, and instant breakfast cereals.
• Creating granola and muesli products (excluding bars and clusters).
• Processing infant dry cereal products.
• Producing specialized grain mixes and hominy grits used as breakfast foods.

These activities involve sourcing raw grains, milling, cooking, flavoring, and packaging finished products for consumer markets.

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Size Standards for NAICS Code 311230

According to the U.S. Small Business Administration (SBA), the size standard for Breakfast Cereal Manufacturing (NAICS 311230) is:

• 1,300 employees

This means businesses with 1,300 employees or fewer are considered small businesses under this classification, qualifying them for various federal contracting opportunities and small business programs.

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Examples of Businesses Under NAICS 311230

Typical business types and activities falling under NAICS code 311230 include:

• Ready-to-eat cereal production plants
• Hot cereal manufacturing facilities
• Granola and muesli production companies
• Infant cereal dry mix manufacturers
• Producers of rolled oats and other processed grain cereals
• Flour and grain mills specializing in cereal products

Some examples of companies that typically operate under this NAICS code include popular cereal brands or regional granola producers, as well as specialized mills creating value-added breakfast grains.

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NAICS Code 311230 - Breakfast Cereal Manufacturing Code Details

Code Detail	Description
Breakfast cereals manufacturing	General manufacturing of breakfast cereal products
Corn breakfast foods manufacturing	Production of corn-based breakfast cereals
Farina, breakfast cereal, manufacturing	Manufacturing of farina as a hot cereal
Flour mills, breakfast cereal, manufacturing	Flour milling focused on breakfast cereal production
Grain mills, breakfast cereal	Milling grains specifically for cereal products
Grain, breakfast cereal, manufacturing	Production of various grain-based cereals
Granola, cereal (except bars and clusters), manufacturing	Manufacturing of granola and similar cereals
Hominy grits, prepared as cereal breakfast food, manufacturing	Production of hominy grits for breakfast foods
Infant cereals, dry, manufacturing	Production of dry infant breakfast cereals
Instant hot cereals manufacturing	Manufacturing instant hot cereal products
Mix grain breakfast manufacturing	Production of mixed grain cereals
Oatmeal (i.e., cereal breakfast food) manufacturing	Manufacturing oatmeal products for breakfast
Oats, breakfast cereal, manufacturing	Processing oats into cereal products
Oats, rolled (i.e., cereal breakfast food), manufacturing	Production of rolled oats as breakfast cereals
Rice breakfast foods manufacturing	Processing rice into breakfast cereals
Wheat breakfast cereal manufacturing	Manufacturing wheat-based breakfast cereals

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FAQ About NAICS 311230 - Breakfast Cereal Manufacturing

Q1: What products are included in Breakfast Cereal Manufacturing?
A: Products include ready-to-eat cereals, hot cereals, granola, infant cereals, hominy grits, and various grain-based breakfast foods made from wheat, corn, oats, rice, and related grains.

Q2: Is granola manufacturing included in NAICS 311230?
A: Yes, granola and other cereal products (except bars and clusters) fall under this classification.

Q3: What sector does NAICS 311230 belong to?
A: It belongs to the Food Manufacturing sector.

Q4: What is the employee size standard for eligibility?
A: The size standard is 1,300 employees, qualifying smaller firms for SBA programs.

Q5: Are infant cereals considered part of this industry?
A: Yes, dry infant cereals manufacturing is classified under NAICS 311230.

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Conclusion

NAICS code 311230 plays a crucial role in categorizing businesses involved in one of the most widely consumed food categories—breakfast cereals. Whether you're a manufacturer, supplier, or seeking contracting opportunities, understanding this code and its scope provides insight into the food manufacturing sector’s dynamics. With its 1,300 employee size standard, this industry supports everything from large-scale cereal brands to specialized granola producers, reflecting diversity and innovation in breakfast offerings.

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Increase your knowledge of the food manufacturing industry by exploring other NAICS codes or reaching out for expert guidance in navigating government contracts related to NAICS 311230.